2015 TCC Sessions

Heartificial Intelligence

Embracing Our Humanity to Maximize Our Machines

John Havens

In an age where Artificial Intelligence and Big Data are all the rage, it’s critical to ask how our machines are affecting our lives from an ethical, economical, and emotional perspective. Whether it’s the issue of robots gaining legal personhood or automation replacing jobs, by examining the traits and behaviors that make us inherently human we can increase our wellbeing while benefittng from technology. Positioned uniquely between the “carbons” and computers, IT professionals who utilize the emerging science of positive psychology can help colleagues and customers flourish via measurable actions that can lead to a happier humanity.

Track A: IT, Facilities, or Data Center Case Studies

How Box Tripled Data Center Capacity Without Adding a Single Cabinet

Saurabh Bhutani

Box recently decided to distribute its computing infrastructure across three facilities to more reliably host its storage and application intensive services. Early on, it failed to meter the power utilization of its devices, and as a result was underutilizing the capacity it was paying its colocation providers for. Subsequently, Box decided to deploy intelligent rack power distribution units (PDUs) to track the power utilization of its devices and improve capacity management. Box is now able to report on power utilization for each of its 260 cabinets, and has been able to make informed decisions about where and when applications are run. This has led to optimal utilization of power and space, and provided more headroom for its services.

Mark has previously served as Senior Manager of Customer Support Labs for Juniper Networks and Manager, Customer Support for Xsigo Systems.


Planning for Success – A methodology for planning, budgeting and governing your corporate finances. In this breakout session we discuss methodologies for gathering, reviewing, planning and getting support for your budget needs. We will review lessons learned and some tips and tricks to avoid budget emergencies.

Coming Soon!

Coming Soon!

How Hitachi Data Systems built a Private IaaS Cloud Through Infrastructure Automation

Larry McDonald

Hitachi Data Systems (HDS) employed infrastructure automation architecture, systems and software to consolidate multiple, geographically disparate engineering/test data centers containing multi-generational, heterogeneous data center equipment into a highly efficient, global IaaS cloud. In this presentation, HDS IT analyst Larry McDonald will share about the:

  • Business requirements that drove the IaaS development
  • Organizational and technical challenges to making a converged lab data center consumable by remote users
  • Technology and approach HDS used to achieve the infrastructure automation that made the IaaS real
  • Return on investment metrics and business benefits received from the effort
  • HDS’ vision for continued optimization of their IaaS cloud through increased automation



Panel Discussion: Full Circle with DCIM: From Concept to Completion

In this session we will talk about the process of identifying all of our stakeholders that would be realizing the benefits of DCIM, gathering their specific and individual needs and goals for a successful DCIM deployment, and then the process and timeframes associated with the evaluation and final selection of a DCIM vendor. We will spend time talking about observations we saw during the deployment of our DCIM solution, the need for training, and the critical need to communicate all along the way.


eBay Case Study: Redefining On-Boarding Efficiency

Smarak Bhuyan

Current on-boarding time for racks is about 24 business days. This program endeavors to reduce the on-boarding time for standard racks to 24 hours across eBay's 3 core datacenter regions in PHX, SLC and LVS. The scope of the program is limited to up to 4 racks being on-boarded in 1 business day from receiving dock to Stratus cloud cache (at least 80%), once achieved the scope will be expanded to get include P1G1 (for re-onboarding and internal Moves) and future SKU's from Dell and HP.

This project was successful due to several individual components being worked as subprojects with the over all program.

Dynamic Asset Tracking:
The Dynamic Asset Tracking (DAT) initiative is intended to enable physical asset receiving, audit, inventory, etc. in real time by integrating Raritan asset management hardware and TRACE asset data repository (TMA). Automating the transfer of asset data from racks to TRACE would minimize the need for site services to manually scan each asset to set parent tag, location, status, condition, rack unit and blade slot number in TMA. The overall objective is to deploy an asset management system capable of reducing the amount of time to deploy new assets when delivered to a data center, for asset moves/disposals and improve the accuracy of assets in the eBay asset database.

This project was successful due to combined effort of several components like:

  1. People
  2. Process
  3. Partners
  4. Technology

Track B: Trending Industry Topics


Robin Weckesser, who leads Cresa’s project management group in the Bay Area, is one of the most prominent commercial real estate executive the region, representing numerous leading-edge technology companies, speaking at major industry conferences, and publishing numerous project management articles. He and his team of many distinguished project managers have implemented hundreds of customized workplace solutions and have established valuable relationships with top executives, including CFOs and facility executives, from many of the area’s leading, emerging high-tech companies.

Leveraging this experience, and anticipating TCC needs, Robin is in an excellent position to spearhead a panel featuring industry experts who will comment about their experiences regarding workplace strategies and will welcome an interactive exchange. Robin has identified several top executives at Bay Area companies who are enthused about participating in this panel discussion, and we will be pleased to refine this list and the agenda with TCC in the near future.

Our presentation will focus on past and emerging workplace trends. While alternative workplace strategies are not new, they have expanded dramatically in the last five years…and we expect that this workplace evolution will continue but will take on different characteristics that tenants will need to anticipate.

At this point, after so many workplaces have gone the “office of the future” route, and so many additional companies are considering major relocation renovations, it is time to reflect on what we’ve learned about past experiences and how this can inform future decisions. In this regard, we need to address the benefits of technology and cost-cutting/size reduction programs but also the need for privacy and amenities that entice employees to return to the office and enjoy a “work, live, play” environment.

Specifically, we will address the following workplace evolution trends:

Overall, how has the workplace changed in the last decade? Specifically, what have been the roles of the following:

  • Economic drivers
  • Technology
  • Demographics
  • Mobility
  • Shrinking office size
  • Pushbacks
  • Change management
  • Recruiting and retention
  • Sustainability


Coming Soon!

WBE Platinum Sponsor Presentation

Advances in Wireless Communications

1:00 p.m. - 1:30 p.m.

Paul Billings

Advances in Wireless Communications

Wireless/Cellular considerations for Commercial, Residential, and Industrial spaces – By as early as 2015 it is predicted that wireless will be prevailing interconnect for devices and users inside of buildings. Building owners and managers say advanced communications system trail only price, parking, and location in customer building assessment requirements yet only 5% of all commercial real estate in the US has complete in-building wireless coverage. Join us for a discussion on wireless building technology trends.



Profound changes are shaking up the way we do business as well as the workplace itself. Studies have shown that a ‘green’ workplace has a tangible effect on employee productivity. Cutting edge technology firms are leading the effort; taking advantage of green building strategies such as increased daylight, natural ventilation and occupant control to maximize employee satisfaction & output. What is more, the benefits of building green go beyond employee comfort. Evidence suggests that these high-density, collaborative work environments also increase creativity & employee engagement, leading to innovative ideas and contributing to the success of the bottom line. Join us to learn how high tech firms in Silicon Valley are maximize employee engagement and innovation through creating the 'green' workplaces of the future.

Join ebay's Dean Nelson, VP of Global Foundation Serivces, and James Monahan, Sr Data Center Design Engineer, as they walk through their new Availability Risk Factor methodology comparing cost and risk results between three ebay data center projects - Project Topaz, Mercury and Quicksilver.

The global data center community has been very responsible about making our data centers more energy efficient ever since EPA’s 2007 Report to Congress. But, even with our data centers operating with PUE’s as low as 1.1 and more efficiently than ever before, we are still consuming 2-3% of the nation’s electrical power capacity, and our government and utilities are concerned about it. We see evidence of their concerns in several ways, including:

  • The North American Energy Reliability Corporation (NERC) reports that reliable electrical power across the US will be challenged by new and unusual events over the next decade and that some areas of the country are very likely to experience capacity deficiencies.
  • EPA has established an EnergyStar programs for data centers, servers, and power using and transmission equipment to encourage more efficient operations of our technologies and our facilities.
  • Our largest utilities are pushing us to better manage our power utilization by offering us data center energy efficiency incentives and driving us into demand response programs to prepare us for power deficiencies across the country.

So how will we respond to requests from our utilities and our governments to reduce our load on the Grid?

Many believe that a distributed generation model is inevitable in the US and that a multitude of small and 70-80% efficient cogeneration power plants will replace the 30% efficient mega-power plant and Grid transmission system of today. And, EPA has developed a CHP (combined heat and power) EnergyStar Challenge to encourage all of us to follow this model. At the same time, global demands have created opportunities for us to benefit from distributed generation that will improve the availability of electrical power, support “green” environmental standards, and provide for the effective use of our most abundant natural and financial resources. The concept of “critical” on-site and independent power generation allows us to respond to four ongoing global challenges already nearing crisis levels.

  • First, we can dramatically improve the availability and stability of power across the globe where our public Grid systems have failed all too often recently.
  • econdly, we can minimize our global dependence on fossil fuels from resource-deprived and politically-unstable regions around the world that put our power generation capabilities at risk.
  • Thirdly, we operate with much improved air emissions of ozone depleting “greenhouse” gasses at very competitive costs.
  • Fourth, we can take control of our energy costs in an era of continuous electrical utility rate hikes with the stabilization of natural gas prices.

The data center community has an opportunity today to lead the way with our power hungry IT operations. But we have to make absolutely certain that we receive the reliable performance that we really need? And, that means “critical” on-site power.

There are a many data centers operating today with efficient and reliable on-site power, and a variety of different forms of combustion and chemical generators that support them. The newest form of these is the development of a 7x24 “micro-grid” that very well may create a new paradigm for the provisioning of power for our data centers of the future? In order to achieve the maximum benefit from such facilities, we need to engage and come to agreement with federal and state governments, municipalities and utilities in new ways as we make our own power.

This presentation will describe what “critical” onsite power is all about. It will summarize the operations of several data centers now using different forms of on-site power. And, it will explain how The Data Centers LLC plans to minimize operating costs and maximize operating profits in such a facility down to the technical and financial validation models. Bruce Myatt of The Data Centers LLC will cover these bases and explain the benefits and challenges of “Off Grid Computing” in the 21st Century.