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2012 Technology Convergence Conference to Highlight the Value of Open Collaboration and Strategy in Data Center Energy Efficiency Initiatives
Featured panelists from Intel, Cisco Systems and Silicon Valley Power to discuss strategies for optimizing energy usage and improving project-management effectiveness in the data center

Amanda Nimitz
Marketing Administrator
Phone: (510)979-4236

Adam Waitkunas
Milldam Public Affairs LLC
978-369-0406 (office voice)
978-828-8304 (mobile)

Fremont, Calif. – December 16, 2011 – TELADATA, a leading consulting firm specializing in IT infrastructure design, planning and project management, today announced that its 2012 Technology Convergence Conference will highlight the importance of open collaboration, strategy and planning in data center efficiency projects.

Of the conference’s four tracks, one (titled Collaboration, Strategy and Planning) will feature a variety of speakers, panels, and end-user case studies on operations, management, communication, project approval and strategic planning. A number of sessions in the track will discuss characteristics of successful energy-management initiatives that have a proven history of improving data center energy efficiency.

Thomas Greenbaum, Data Center Manager at Intel, will deliver a presentation titled Taking the Initiative to Make an Impact: One Data Center Managers Journey in Energy Management, a case study on the energy saving methodologies that became a standard for operations at Intel.
Bob Brown, TELADATA CEO, will share insight into establishing project ground plans and setting standards to achieve real results within scheduling and budgetary constraints in a presentation titled Developing a Roadmap for Project Approval.

Mark Bramfitt, Principal Consultant for Utility and IT Industries, will moderate a panel titled Server Rooms and Closets: The New Frontier for Energy Efficiency, which will focus on energy efficiency measures and challenges that are specific to smaller IT spaces.  Panelists will include Mary Medeiros McEnroe, Public Benefit Program Manager for Silicon Valley Power, Bill Dunckel, Senior Project Manager for PG&E, and Dr. Munther Salim, Energy Efficiency and Sustainability Principal at HP.   

Andy Broer, Senior IT Manager at Cisco Systems, is moderating a panel discussion titled Retrofit Strategies for Small & Medium Live Data Centers, which will discuss cost-effective ways to minimize downtime while maximizing energy efficiency. The panel aims to bring real world experience to brown-field problems. Participants include Kyle Jones, Operations/Systems Engineer at USPS, Greg Bush, Senior Manager Real Estate and Facilities at Sybase, and Ali Ahmed, Senior Manager Workplace Resources at Cisco.

“The event’s four-track structure ensures that attendees can get a deep dive in topics that are of most interest to them,” said Broer.  “In each track’s set of topics, there’s a vast wealth of knowledge openly shared by attendees, presenters and panelists.”

TELADATA’s Technology Convergence Conference focuses on providing an environment where IT, facilities and telecommunications professionals can assemble to exchange ideas and best practices relating to the latest technologies in data centers, telecommunications, building management systems, audio-visual systems and networking. Expert speakers and resources offer delegates critical information and in-the-trenches tactics to deal effectively with key issues affecting facilities and data centers.

Additional information on the monitoring track and the conference can be found at


TELADATA earned its leadership position through twenty years of consulting on complex IT infrastructure, data center, audiovisual and monitoring projects. As a project manager and advocate, TELADATA guides its clients every step of the way, from discovery to implementation.  TELADATA makes a conscious effort to create collaborative partnerships with all of the stakeholders involved in a project, including IT managers, facilities managers, architects, facilities management firms, general contractors, telephone companies and other vendors to ensure a seamless transition.
Additional information on TELADATA can be found at


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